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	<title>Trade Tips &#124; ZEPHYRMEDIA &#124; Townsville</title>
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	<description>Graphic Design Trade Tips</description>
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		<title>SEO is King</title>
		<link>http://www.zephyrmedia.com.au/trade-tips/seo-is-king/</link>
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		<pubDate>Sun, 23 Jan 2011 02:45:50 +0000</pubDate>
		<dc:creator>Zephyr</dc:creator>
				<category><![CDATA[Trade Tips]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Web Developers]]></category>
		<category><![CDATA[Website]]></category>

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		<description><![CDATA[Flash, Jquery, Java, CMS, XHTML &#8211; all can make your site interesting, easy to use and combined with a great design, the best website this side of the 2Advanced website. However if nobody can find the site &#8211; all is for nothing. This is where Search Engine Optimisation (SEO) is King. SEO has taken on [...]]]></description>
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		<title>Feature &#8211; The Versatility of WordPress</title>
		<link>http://www.zephyrmedia.com.au/trade-tips/feature-townsville-triathlon-club/</link>
		<comments>http://www.zephyrmedia.com.au/trade-tips/feature-townsville-triathlon-club/#comments</comments>
		<pubDate>Mon, 31 May 2010 09:04:04 +0000</pubDate>
		<dc:creator>Zephyr</dc:creator>
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		<category><![CDATA[Trade Tips]]></category>
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		<guid isPermaLink="false">http://www.zephyrmedia.com.au/trade-tips/?p=97</guid>
		<description><![CDATA[By utilising the latest version of WordPress and some great plug-ins, we were able to update this site with a contemporary look, while adding usability for site administrators. WordPress has come along way from its blog roots. It now boasts a great selection of standard features and free plug-ins that turn this into a administrator-friendly [...]]]></description>
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		<title>Feature &#8211; Knightly Pursuits</title>
		<link>http://www.zephyrmedia.com.au/trade-tips/feature-knightly-pursuits/</link>
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		<pubDate>Thu, 08 Apr 2010 11:20:10 +0000</pubDate>
		<dc:creator>Zephyr</dc:creator>
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		<category><![CDATA[Feature Project]]></category>
		<category><![CDATA[Illustration]]></category>
		<category><![CDATA[Logo]]></category>
		<category><![CDATA[Photoshop]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://www.zephyrmedia.com.au/trade-tips/?p=80</guid>
		<description><![CDATA[Work has never been so much fun, as we found out while working on the recently completed Silver Knight illustration for US gaming site iPwn.com. Asked to create a recognisable character that would encompass the spirit of gaming, we firstly set about determining the genre. With the success of games like World of Warcraft, fantasy [...]]]></description>
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		<title>Feature &#8211; Petticoat Lane</title>
		<link>http://www.zephyrmedia.com.au/trade-tips/petticoat-lane/</link>
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		<pubDate>Sat, 09 Jan 2010 04:41:33 +0000</pubDate>
		<dc:creator>Zephyr</dc:creator>
				<category><![CDATA[Feature Projects]]></category>
		<category><![CDATA[Corporate Identity]]></category>
		<category><![CDATA[PHP Shopping Cart]]></category>
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		<guid isPermaLink="false">http://www.zephyrmedia.com.au/trade-tips/?p=26</guid>
		<description><![CDATA[As part of their launch in early 2010, Petticoat Lane commissioned Zephyrmedia to produce a complete corporate identity from logo to stationery, to online shop.]]></description>
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		<title>Logos &#8211; What do they really do?</title>
		<link>http://www.zephyrmedia.com.au/trade-tips/logos-what-do-they-really-do/</link>
		<comments>http://www.zephyrmedia.com.au/trade-tips/logos-what-do-they-really-do/#comments</comments>
		<pubDate>Fri, 08 Jan 2010 15:41:48 +0000</pubDate>
		<dc:creator>Zephyr</dc:creator>
				<category><![CDATA[Trade Tips]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Logos]]></category>

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		<description><![CDATA[A logo is the identifying mark of your business and is used purely to visually distinguish your company from others. Your logo is used in conjunction with marketing collateral (such as stationery, brochures, websites, advertising etc) to create your brand. Your brand should convey the purpose, intent and values of your business to your customers [...]]]></description>
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		<title>Learn the tricks of the trade</title>
		<link>http://www.zephyrmedia.com.au/trade-tips/hello-world/</link>
		<comments>http://www.zephyrmedia.com.au/trade-tips/hello-world/#comments</comments>
		<pubDate>Thu, 07 Jan 2010 18:47:58 +0000</pubDate>
		<dc:creator>Zephyr</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Welcome]]></category>

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		<description><![CDATA[We will bring you all the interesting facts that will help you in the branding decisions for you business]]></description>
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